September 7, 2017 MARKETING & COMMUNICATION

The Corporate Training for Kenya Wildlife Services (KWS) Senior Staff on Communication Crisis organized by UNES at the Lukenya Gateway from 6th-8th September, 2017.

UNES Consultancy organized a three day off-shore corporate training to the Kenya Wildlife Services (KWS) Senior Staff on Communication Crisis. It was led by lead consultant Dr. Hezron Mugambi and Leah Muchemi both from School of Journalism University of Nairobi (UON). The training runs from 6th -8th September, 2017 at Lukenya Gateway Arthi River.

It is a common knowledge that a Crisis can have a negative effect on brand image. Crisis Communication experts are employed to save an organization’s reputation against various threats and unwanted challenges. Brand identity is one of the most valuable assets of an organization. The main purpose of Crisis Communication team is to protect the brand identity and maintain the organization’s firm standing within the industry.

Crisis Communication specialists strive hard to overcome tough situations and help the organization come out of difficult situations in the best possible and quickest way. Organizations hire crisis communication specialists to overcome tough times as well as to maintain their reputation and position in the market.